SoftGuide > Functions / Modules Designation > Engagement Score
Engagement Score

Engagement Score

What is meant by Engagement Score?

The term "Engagement Score" refers to a metric that indicates the level of interaction and involvement of a target audience with a product, service, or brand. It is commonly used in marketing, sales, and customer retention to assess user or customer behavior. A high engagement score indicates an active, interested, and satisfied audience, while a low score may signal a lack of interest or insufficient interaction.

Typical software functions in the area of "Engagement Score":

Examples of "Engagement Score":

 

 

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The function / module Engagement Score belongs to:

Online marketing