The term “Domain Authority” refers to a scoring metric developed by various SEO tools that indicates a domain’s relevance and ranking potential in search engine results compared to other domains. The score typically ranges from 0 to 100 - the higher the score, the greater the likelihood that the website ranks well in search results. Domain Authority is not a metric from Google itself but an indicator of a domain’s SEO quality based on factors such as backlink structure, domain age, link popularity, and content relevance.
Domain Evaluation: Analysis and determination of the Domain Authority score to assess a website’s SEO strength.
Backlink Analysis: Examination and assessment of inbound links regarding their quality, quantity, and relevance.
Competitor Analysis: Comparison of the domain’s authority with that of competitors to evaluate market position.
Trend Monitoring: Historical tracking of Domain Authority to monitor SEO progress or decline.
SEO Recommendations: Automated suggestions to improve domain value by optimizing content and link profiles.
Reporting: Generation of SEO reports featuring Domain Authority as a key performance indicator (KPI) for measuring SEO success.